Dear Friends:Blogs carry more search engine gravity and preference that websites. They are seen as information-intensive as opposed to being product and service marketing outlets. A blog tends to showcase the personality, views and natural gifts of its author/s. A blog gives a persona "online life". Your blog, in many ways, serves as your resume. Your blog gives you an additional route to a search engine presence, and serves to display your expertise. Within the next year to two, a blog will be as significant for every professional and businessperson, as a profile listing on one of the interactive networking services.
Blogs increase your credibility, and showcase your competence. In a world of competition, your blog, sometimes more than your service or product as advertised on your website, will differentiate you from all of your competitors.
Blogging is as effective as word-of-mouth advertising. It is an underused and powerful tool.
Be certain that your blog is expertly presented and offers excellent information as well as some "sticky features" in order to attract your audience, and keep them on your site longer. Post articles to your blog as frequently as possible. A bad format or a bad posting (sigh) can haunt you like an evil spirit, so be careful about what your blog looks like, and what you say.
For assistance with your blogging efforts, visit DOUGLAS CASTLE. My contact information is on that site.
Faithfully,
Douglas Castle
p.s. Check these other blogs and sites -- many have been updated, and are waiting for you!
LINKS TO BLOGS AND WEBSITES:
LINKED IN: DOUGLAS CASTLE'S PROFILE - network
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