Dear Friends:
All other things being equal, and without reading into the questions (simple choices, actually), which of these two alternatives would you prefer in each of the cases below:
FIRST
1. Free social media access to all platforms and free passes to large group networking events, or;
2. Personal third-party introductions (with endorsements) to five pre-qualified, motivated prospective clients or partners per month at a fee of $50/month to $150/month?
SECOND
1. An email subscriber list of 100,000 people (acquired for free), or;
2. A group of 5 individuals who knew you, your product, and were aggressively talking to people to pre-qualify prospective clients to refer to you at a fee of $50/month to $150/month (total) plus a small commission on each closed sale?
THIRD
1. Spending time on the telephone and in virtual or actual meetings with prospective clients, or;
2. Spending time on the internet and working with your social media, with vigorous postings and email correspondence?
FOURTH
1. Spending time exploring and implementing cost-saving measures, or;
2. Spending time exploring and implementing revenue-generating measures?
FIFTH
1. Being the most well-regarded and liked person among your network of contacts, or;
2. Being the person among your contacts who has the most needed product or service?
Please put all of your choices (anonymously) on the form which follows as soon as you can, and then hit the SEND button. No explanations, rationalizations, qualifications or excuses are permitted. Be decisive, without hedging or apologies. There are five questions, and the answer to each one is either 1 or 2.
Please click HERE for a pop-up form.
Thank you for your time, consideration, input and honesty. Anonymous statistical results and their possible implications will be posted shortly. We'll keep you posted.
Faithfully,
Douglas Castle
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